Master of Science in International Marketing & Media Management
Comprehensive postgraduate degree in digital advertising, social media metrics, consumer behavioral psychology, and brand portfolio strategy.
Application checklist & requirements
These requirements reflect published university guidelines available at the last review. Review official department guidelines before submission.
- Academic degree / Prerequisites
- Undergraduate degree in business, communications, or psychology (minimum GPA 2.7 German grading system).
- English language proficiency
- IELTS 6.5 or TOEFL iBT 85.
- Standardized testing (GRE/GMAT)
- Not required.
- Thesis / Research statement
- Motivation statement and CV.
- Recommendation letters
- Two academic or employer recommendations.
How much will it cost? How much funding is available?
- Financial support / stipend
- Corporate brand partnership scholarships available
- Application fee
- €70
- Tuition / joining costs
- €8,760 per year
Dates and verification
- Application deadline
- March 15, 2027
- Last source review
- 2026-10-15
Important verification note
Facts reflect official HMKW Hochschule für Medien, Kommunikation und Wirtschaft documentation reviewed 2026-10-15. Admissions, funding allocations, and eligibility thresholds are evaluated by the university.
Reviewed 2026-10-15 · Editorial standards · Report an issue