OpenFieldIAAD (Istituto d'Arte Applicata e Design) is one of Europe's premier private higher education institutes for design, operating major campuses in Turin and Bologna. Situated in the heart of Italy's famous 'Motor Valley' near Ducati, Ferrari, Lamborghini, and Maserati, IAAD Bologna delivers Italian Ministry of University and Research (MUR) accredited Bachelor of Arts and Master's degrees in Transportation Design, Digital Communication Design, Interior Design, and Textile Design, working in direct co-design studios with Italy's most celebrated industrial brands.
Review checked academic pathways and funding options below:
Prestigious scholarship awarded to exceptionally talented young vehicle and product designers entering the Transportation Design department in Bologna.
Intensive one-year full-immersion master's degree exploring exterior car styling, interior ergonomics, electric vehicle proportion studies, and virtual reality digital modeling.
Three-year accredited bachelor's degree mastering brand identity, visual storytelling, UI/UX prototyping, 3D motion graphics, and interactive digital campaigns.
Three-year program investigating domestic living concepts, commercial retail staging, sensory exhibit architecture, sustainable materials, and lighting engineering.
Six-month creative residency offering studio facilities, 3D printing and clay modeling laboratories, and exhibition exposure during Bologna Design Week.
Six-month embedded styling placement within Italian automotive and motorcycle design centres, developing production clay models and digital surface Class-A CAD data.
Four-week hands-on industrial workshop mastering physical 1:4 scale clay vehicle sculpting alongside high-precision Autodesk Alias Class-A surface engineering.
Tuition for European and international students ranges from €9,800 to €15,500 per academic year depending on the specific department and degree level. IAAD awards merit scholarships covering up to 50% of tuition in collaboration with corporate sponsors including Italdesign, Pininfarina, and Ducati.
Distinguished researchers and laboratory heads at IAAD - Istituto d'Arte Applicata e Design (Bologna Campus):
Head of Transportation Design Department · Automotive Styling, Aerodynamic Design, Future Urban Mobility, Class-A Digital Modeling
Director of Digital Communication and Media Arts · Brand Identity Systems, User Experience Architecture, Visual Semiotics, Digital Art Direction
Professor of Interior Design and Spatial Scenography · Retail Experience Design, Sustainable Materials, Lighting Scenography, Biophilic Interior Spaces
Facts reflect official IAAD - Istituto d'Arte Applicata e Design (Bologna Campus) documentation reviewed 2026-10-15. Degree admissions, scholarship awards, and employment positions are subject to formal university review. OpenField does not charge students application fees.
Reviewed 2026-10-15 · Editorial standards · Report an issue